
The Problem
Upon arriving in the United Kingdom, I became acutely aware of the profound tapestry of cultures, diverse languages, elaborate art forms, and regional cuisines that surrounded me back home. However, the conversations with people here often led me to confront preconceived notions shaped by biased mainstream media, particularly regarding the Indian national identity perpetuated by dominant Bollywood tropes. Even within the Indian community, there exists a significant gap in knowledge and understanding of the varied regions within the country. This helped me devise a standard plan for what I wish to learn.
Another issue I derived as an Immigrant creative here was the lack of diversity in the creative spaces and the need to celebrate numerous
Main Aims
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Relate my experience as a new migrant in a foreign country.
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Learn about my own culture and re-visualise the context in a design format inspired by it
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Explore the intersection and blending of India and the West.
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Celebrate and promote Interculturalism
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Engage with local communities and learn from their stories and experiences
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Decolonise using Graphic Design
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Apply a variety of physical media demonstrations for the final project.
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Explore bi-typography and branding
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Expand on South Indian representation
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Create a supportive space for non-white creatives
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Make a statement on the current political climate of the UK
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What happens when you combine Christianity and Hinduism?



The Syro-Malabar Community belongs to the state of Kerala in India. It’s said that the Apostle St. Thomas arrived in Kerala in AD52 and established seven churches. The Hindu-dominated state accepted the religion and ultimately adapted it to its own through the tweaking and continuation of Hindu customs. The community is now a wonderful amalgam of both Hindu and Christian customs, languages, architecture and traditions. I went on a research trip to Kerala to document the feast of St Sebastian in my hometown and the cultural overlays that happened during the festival.
Brainstorming & Detailed studies


Maximalism & Bilingual Typography is a must

The Syro-Malabar Cross
The Nasrani Cross is


Information on Kerala

